Our current index uses public website signals. We do not collect a store’s customer lists, orders or private analytics unless an authorized owner deliberately connects a future verification feature.
1. Scope
This policy applies to the E-commerce Index website, its ranking pages, site submission tools and related services operated globally by RunMyCo, Inc. (“E-commerce Index”, “we”, “us”). It does not govern the independent stores we index or websites we link to.
Novator Technologies (SMC-Private) Limited may provide technology, implementation and Pakistan programme services to RunMyCo, Inc. under documented arrangements. Where it processes personal information for E-commerce Index, it does so for the applicable operational purpose and subject to appropriate instructions and safeguards.
2. Information we collect
Public website information
We observe information a normal visitor or automated browser can access, such as domain names, page responses, HTTPS availability, performance indicators, commerce technology signals, public contact details, categories and other publicly presented content. Automated discovery may also retain a candidate’s source, classification signals and editorial-review status. Discovery confidence is internal and is not a public ranking. See our crawler transparency policy.
Information you provide
If you submit, claim or correct a site, we may receive your name, business contact details, domain, role, supporting evidence and message. If owner verification is introduced, we will explain the requested permissions before connection and collect only the authorized data needed for the stated feature.
Service, device and analytics information
Our hosting providers may process standard request information such as IP address, browser type, requested page, timestamps, security events and diagnostic logs. We use Google Analytics to understand aggregate website usage, including pages viewed, approximate geography, device and browser information, referral source and interaction events. Google may process identifiers and related usage data under its own terms and privacy controls.
3. How we use information
- Build, refresh and explain the index and its rankings.
- Review submissions, ownership claims, corrections and removal requests.
- Operate, secure, troubleshoot and improve the service.
- Prevent abuse, fraud and attempts to manipulate scores.
- Communicate about a request or material service change.
- Meet legal obligations and protect rights and safety.
We do not sell personal information. We do not use indexed stores’ customer data to rank them.
5. Your choices and rights
Depending on applicable law, you may ask to access, correct or delete personal information associated with you, object to or restrict some processing, or withdraw consent where consent is the basis. A store owner may also request a factual correction or review of an indexed profile.
You can limit analytics through browser privacy settings, cookie controls, content blockers or Google’s available opt-out tools. Blocking analytics does not prevent access to the public index.
We may need to verify identity or authority before acting. Public facts and records necessary for integrity, security or legal compliance may be retained where permitted.
E-commerce Index is intended for business and general audiences, not children under 13, and we do not knowingly seek children’s personal information.
6. Changes and contact
We may update this policy as the product develops. We will change the date above and provide additional notice when a change is material.
Privacy, correction and removal requests can be sent to hello@ecindex.org. Please identify the relevant domain and the nature of your request.